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How Values Change With Age: What 30 Years of Longitudinal Research Actually Shows

May 14, 2026·8 min read·Awareness

The values you held at twenty are not the values that fit you at forty-five, and that is not a personal failing or a sign of inconsistency. It is the empirical pattern. Schwartz and colleagues (2017) tracked values across the adult lifespan and found that nearly every basic value category shifts in measurable ways across the decades. The shifts are slower than mood and interest change, more directional than random drift, and tied closely to the life transitions a person passes through.

Values change with age in broadly predictable ways: conservation values like security, conformity, and tradition tend to rise, openness-to-change values like self-direction and stimulation tend to fall, and self-transcendence values like benevolence and universalism tend to gradually increase. The trajectory is a population-level pattern, not a universal script. Individual lives vary substantially. But the direction is real, and recognising it changes how you make sense of your own internal weather.


Key Takeaways

  • Values shift across the adult lifespan in measurable, broadly predictable ways (Schwartz et al., 2017).
  • Conservation values (security, conformity, tradition) tend to rise with age. Openness-to-change values (self-direction, stimulation) tend to fall.
  • Self-enhancement values (achievement, power) typically peak in mid-career and then decline. Self-transcendence values (benevolence, universalism) tend to rise modestly.
  • The largest shifts cluster around life transitions rather than specific ages — leaving home, parenthood, mid-career re-evaluation, illness, retirement.
  • Individual trajectories vary considerably. The population pattern doesn't predict any specific person's path.
  • Values change is rarely sudden. The shift is usually visible in retrospect long before it surfaces explicitly.

What does "values change with age" actually mean in the research?

When researchers talk about values changing with age, they mean something specific: measurable shifts in how strongly people endorse particular value categories, observed in the same individuals over years or decades. This isn't anecdote. It is longitudinal data, often pooled across thousands of participants, tracking the same people as they age.

Schwartz's framework — the ten basic values arranged in a circular structure, covered in detail in the Schwartz values explainer — provides the most-used measurement instrument for this kind of research. Studies using the framework have tracked values across young adulthood, mid-life, and older age, and have done so across cultures, allowing researchers to distinguish age effects from cultural effects.

The headline finding is that values do change, but more slowly than most people assume. Year-to-year change in any individual is small. Decade-to-decade change is substantial. By the time someone is in their forties, their values profile typically differs in identifiable ways from the profile they had in their early twenties — sometimes dramatically, more often moderately, but rarely not at all.

The change is not random. It tends to follow specific directions, and those directions are common enough across populations that researchers have identified a general pattern. Understanding the pattern doesn't predict your specific trajectory, but it does help interpret the changes you notice.

Which values tend to rise with age?

The conservation cluster — security, conformity, and tradition — generally rises across the adult lifespan. The rise is gradual and not universal, but it shows up consistently in population data.

Security as a value tends to increase as people accumulate the things and people they want to protect. The young person with little to lose can afford to be more cavalier about safety, stability, and predictability. The older person with established relationships, possessions, professional standing, and physical vulnerability has more concrete stakes in safety and continuity. The shift toward security is not necessarily a personality change — it is a calibration to changed conditions.

Tradition as a value often rises in the same period, partly through related mechanisms. People who have lived long enough to see ideas, practices, and structures discarded and re-discovered often develop more respect for what has survived. There is also a natural pull toward continuity with one's earlier self and one's family of origin as the future horizon shortens. This is not nostalgia in the dismissive sense — it is the legitimate recognition that some inherited structures contain accumulated wisdom that newer ones haven't yet earned.

Conformity as a value rises more variably, with some people becoming more attentive to social norms with age and others becoming notably less concerned about them. The general pattern is a moderate increase, but the variance is large.

Self-transcendence values — benevolence (care for one's own people) and universalism (care for humanity and nature broadly) — also tend to rise. The increase is often modest but persistent. Many people find that as they age, the pull toward contributing to something beyond themselves grows stronger. Carstensen and colleagues' (2003) socioemotional selectivity theory provides one explanation: as the future time horizon shortens, attention shifts from open-ended pursuits toward emotionally meaningful goals, and care for others is one of the most reliable producers of meaning.

Which values tend to fall with age?

The openness-to-change cluster — self-direction, stimulation, hedonism — tends to decline across the lifespan, though the trajectory is more variable than the conservation rise.

Stimulation as a value usually falls most clearly. The pull toward novelty, excitement, and varied experience that often dominates the late teens and twenties typically softens by the late thirties. This isn't universally true — many people maintain high stimulation values throughout life — but the population pattern is a decline. Part of this is calibration to changed energy levels and obligations. Part is the diminishing returns of novelty for someone who has already accumulated a wide range of experiences.

Self-direction as a value declines more modestly. People generally don't become less invested in autonomy with age, but the form the autonomy takes tends to shift — from the autonomy to do anything to the autonomy to pursue what specifically matters. The change is more in expression than in core orientation.

Hedonism as a value follows a more complex trajectory. Pleasure-seeking in the unbridled form often peaks in young adulthood and declines into middle age, but it sometimes rises again in later life as people become more deliberate about prioritising enjoyment in the time they have left.

Self-enhancement values — achievement and power — typically follow an inverted-U pattern. They rise through young adulthood, peak somewhere in the mid-thirties to mid-forties (varying by domain and individual), and then gradually decline. The decline is often visible in how people relate to professional advancement: the same promotion that would have felt urgent at thirty-two often feels less load-bearing at forty-eight, even when the person continues to perform well in their work.

What triggers the shifts?

Although values change is broadly age-related, the actual shifts cluster around specific life transitions rather than around birthdays. People who pass through more transitions experience more values change. People whose lives stay structurally similar for long stretches often go through extended periods of values stability followed by accelerated shift when a transition finally arrives.

Some of the most reliable transition triggers include leaving the family of origin in early adulthood (which forces examination of inherited values, tightly tied to the borrowed values versus chosen values work). Becoming a parent reorients many values around protection, care, and continuity. Career inflection points — promotion to a role with broader responsibility, demotion or job loss, mid-career reassessment — often surface a values reorientation that was already quietly underway.

Health events, especially encounters with serious illness, often trigger rapid values change. So does loss — of a parent, a partner, a close friend. The mechanism is partly the disruption of the structures that supported the previous values, partly the forced confrontation with finitude that shifts attention toward what matters most.

Retirement is another major trigger, particularly for people whose identity was heavily organised around their work. The values that the work expressed often do not disappear, but the structures that allowed their expression do, requiring reconfiguration.

These transitions are not uniform in effect. Two people experiencing the same transition can have very different values trajectories afterward. But across populations, transitions show up reliably as inflection points where values shift more rapidly than during the surrounding years.

What does this mean for how you should treat your current values?

The most useful implication of this research is that the values you currently hold are not the values you'll hold in twenty years, and the values you held twenty years ago are not the values you hold now. Continuing to organise your life around values that no longer fit you is one of the most common mechanisms of misalignment — see the detailed treatment in living out of alignment with your values.

The corollary is that your earlier values were not wrong. They were appropriate to a different stage of life with different demands and different available choices. The young person organising their life around stimulation and self-direction was responding accurately to the conditions of that stage. The same orientation in someone whose life has substantially changed often produces friction, not because the values are bad in themselves but because they are calibrated to conditions that no longer exist.

Periodic re-mapping of values matters more than people typically allow for. The practice can be informal — paying attention over weeks or months to what reliably energises and depletes you — or more structured, using a framework like Schwartz's ten basic values as scaffolding for self-observation. What matters is that the re-mapping happens. People who do it tend to notice misalignment earlier and respond to it before it becomes a crisis. People who don't tend to discover the misalignment all at once, often in the middle of a difficult life transition that the misalignment helped produce.

The values change isn't something to resist or accelerate. It is something to notice, attend to, and let inform the slow work of keeping your life calibrated to the person you actually are now.


The values you held when you were younger were yours. The values you hold now are also yours. Both are legitimate. The work is in noticing when the second has quietly become different from the first, and in updating the structures of your life to reflect what your values actually are now rather than what they used to be.

Take the InnerPersona assessment — get a current snapshot of where your values sit across all ten categories Schwartz's research identifies, with enough specificity to surface the shifts that are easy to miss.

Read next: When Your Values Conflict With Each Other

Go deeper

Measure your own personality across 13 dimensions.

The InnerPersona assessment covers all 13 dimensions discussed in this article — free insights, no account required.

Frequently asked questions

Do values actually change with age, or does that get exaggerated?

They change, and the change is empirically robust. Schwartz and colleagues (2017) tracked values longitudinally across the adult lifespan and found measurable shifts in nearly every basic value category. The change is slower than mood or interest change, but it's real and broadly predictable. Conservation values (security, conformity, tradition) tend to increase with age. Openness-to-change values (self-direction, stimulation) tend to decrease. Self-transcendence values (benevolence, universalism) tend to rise modestly. Self-enhancement values (achievement, power) tend to peak in mid-career and then decline. Individual trajectories vary, but the population-level pattern is well-documented.

When does the biggest shift typically happen?

There isn't one universal turning point. The largest shifts cluster around major life transitions rather than specific ages — moving out of the family of origin in the early twenties, becoming a parent, mid-career re-evaluation in the late thirties or early forties, encountering serious illness or loss, retiring. Each transition tends to disrupt the contexts that supported the previous values structure and force some recalibration. People without those transitions sometimes go through long stretches with stable values, then experience accelerated shift when a transition finally arrives.

Why do older people generally become more conservative in their values?

The pattern is well-documented but the causes are debated. Several mechanisms compound. The cumulative weight of investments — relationships, commitments, identity — produces a stronger pull toward security and continuity. Diminishing future time horizon (Carstensen et al., 2003) shifts attention from open-ended exploration toward consolidation of what matters. Physical and cognitive changes make stability more valuable. The shift isn't ideological in the political sense — it's structural, about valuing what protects what's been built.

Can your values change in the opposite direction — from conservation to openness?

Yes. The general age-related pattern is a population trend, not a universal trajectory. People can move toward openness to change at any age, particularly after experiences that reveal the costs of the conservation-heavy life — a long-term marriage that ends, a career that turns out to have been the wrong one, a religious framework that stops fitting. The reverse-direction shift is well-attested. The frequency at which it happens at the population level is just lower than the dominant direction.

If my values are changing, does that mean my old self was wrong?

No. Values that fit a particular life stage are not retrospectively invalidated by the values that fit later stages. The early-twenties self organising their life around stimulation and self-direction was responding accurately to what that stage of life called for. The mid-forties self oriented more toward security and benevolence is responding accurately to what their current life calls for. Both can be coherent values structures — they're just calibrated to different life conditions. Treating earlier values as a mistake to repudiate is rarely useful. Treating them as appropriate to a different stage usually is.

How do I know if I'm experiencing genuine values change or just temporary discontent?

The two feel similar in early stages but diverge over time. Temporary discontent tends to track specific situations and ease when circumstances change. Genuine values shift persists through circumstance changes and increasingly orients the person toward different kinds of choices. If a value has been quietly losing its hold on your decisions for a year or more — you've stopped acting on it consistently even when you can — that's typically genuine shift. If you can still readily act on the value when the situation calls for it, it's more likely temporary.

Should I update my life when I notice values changing, or wait to see if it sticks?

Both, sequenced. Values shifts often go through a period of instability before settling into a new pattern. Acting too quickly — restructuring a career, ending a relationship, moving — based on a shift that hasn't stabilised can produce regret. Acting too slowly — refusing to update anything until the shift is unmistakable — can produce years of misalignment. A useful middle move is to take small actions that test the new direction before larger ones, while also examining whether the [old structures still fit the new values](/blog/living-out-of-alignment-with-your-values).

Does this mean my personality is changing too, or just my values?

Personality traits also change with age, more slowly than values, and in somewhat different directions. The general trait pattern is that conscientiousness and agreeableness rise across adulthood, neuroticism declines, and openness peaks in young adulthood and then slowly decreases. Values and traits are correlated but not identical — see the detail in the [Schwartz values overview](/blog/schwartz-values-explained-plain-english) for how the two relate. A person can experience meaningful values change without dramatic trait change, or vice versa.

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